This Week in Small Business: 15 tips and tricks, $15 minimum wage and 15 lousy industries

news you can use

Fifteen seems to be a magic number this week. We have 15 SEO tips and tricks, the 15 least profitable industries and the impact of a $15 per hour minimum wage in San Francisco. Need more than 15? How about 53 great ideas for blog posts?

Leadership, management and productivity

Are you talking to your customers? It could be the most important thing you do in your small business.

Sometimes we can get distracted by the details. This article discusses the one thing you must have to achieve small business success.

There are a lot of benefits to being recognized as an social media authority, but merely being on Twitter doesn’t get the job done.

Small and medium-sized businesses are taking two distinct paths for growth: mergers and acquisitions versus launching new products and services. Here are some interesting survey results.

Investing in yourself and getting help for your small business virtually always pays an impressive ROI.

Marketing and sales

Jonathan Ebenstein, managing partner of Skoda Minotti Strategic Marketing, offers five steps to turn strangers into profitable customers.

Anyone hunting for a good – and thorough – look at social media marketing should check out this post from Hootsuite. But if you’re ready to take the next steps in content marketing, Neil Patel has put together an advanced guide.

There’s a lot of money to be made in niche marketing and this article from the Shopify blog offers a lot of tips on how to market within a niche.

Carter Hostelley discusses how social media can help you optimize your B2B account-based marketing.

Need ideas for blog posts? Here are 53 good ones.

If you’re serious about optimizing your return on email marketing, you must have a strategy.

These 15 SEO tips and tricks from Sujan Patel, will definitely help boost your content marketing efforts.

Entrepreneurship, startups and innovation

Need money? Here are seven ways to find investors for your startup.

Ted Coiné discusses the simple question that must obsess all entrepreneurs. Know what it is?

Please! Avoid these 15 least profitable small business industries. (You’ve been warned.)

Politics, government and the economy

The IRS clock is ticking down. Have you eliminated these three small business tax time worries?

See how a $15 minimum wage is impacting three businesses in Baghdad by the Bay (that’s San Francisco, by the way).