How size matters in brand partnerships
Brand partnerships can be a great growth strategy for businesses as small as the health club on the corner or as large as Coca-Cola. But as with dating apps, you need to be extremely careful who you hook up with. One of the most important elements to consider is size. But don’t merely look at […]
read moreThis week in small business: Inquiring minds want to know – Can we be too productive?
Does Spotify tell us more about the economy than the Fed or the Bureau of Labor Statistics? Should you ditch your blog and start a podcast? Are you just too darn productive? Those are just some of the questions writers attempt to answer in this week’s collection of curated content. Leadership, management, and productivity Is […]
read moreSEO today: Can you take advantage of the new, longer, meta descriptions?
It was a big deal earlier this year when Twitter doubled the allowable length of a tweet from 140 characters to 280 characters. But when Google doubled the length of meta descriptions from 160 to 320 characters at about the same time, the news flew under the radar – yet that change could be far […]
read moreSmall business earnings hit record level
The new tax law and strong economy teamed up in April to deliver the best small business earnings report ever recorded in the 45-year history of the National Federation of Independent Business’s Small Business Optimism survey. Overall, the Optimism Index itself continued at historic highs, registering a level of 104.8, a 0.1-point gain over March. […]
read moreWhy the future ‘ain’t what it used to be’ by the time we get there and what that means for your business
Futurists are always wrong. That’s a rock-solid truth I’ve learned over the years. This is particularly important at our current point in human history because many of our highest profile business leaders have become futurists. This is because many of our highest profile business leaders are also technology leaders, and technological developments prompt envisioning the […]
read moreThis week in small business: A cornucopia of practical, actionable advice
I think the best way to sum up this week’s collection of curated content is with the word “practical.” Experts from around the Internet give us practical tips and insights that we can act on now, and now is the best time to make improvements. Leadership, management, and productivity In David Nour’s conversation with Molly […]
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